WHY "40" DAYS?
Because the number 40 holds tremendous spiritual significance in the realm of transformation. Jesus wandered in the desert for forty days in order to experience purification and come ot a greater understanding of himself and his mission. Moses and his people traveled through the desert for forty years before arriving at their home in the the holy land. Noah preserved the sacredness of life by sailing his ark for forty days and forty nights. According to Kabbalah, the ancient Jewish mystical text, it takes forty days to ingrain any new way of being into our system.
40 DAYS to wipe out the old and welcome the new! In forty days, you can shift into a whole new way of living and being.